Lifestyle Larry Buyer

Click here to share our buyer persona quiz with your friends

Larry makes a decent living and has a good job, but he’s looking to get out. He wants to leverage his savings to acquire online assets that will allow him to live the lifestyle of his choice. He’s not afraid to put some work in, but wants it to be on his terms.

Like Newbie Norms, Lifestyle Larry shouldn’t invest the whole farm. Keep a portion of your allotted investment liquid so that you can improve the sites, survive earning shifts, and snatch up other great sites when the opportunity comes along.

Larry should buy a number of stable, long-term earning sites with a diversity of traffic and revenue sources. Avoid newer unproven sites and websites with risky or gray hat linkbuilding techniques. If you’re going to be making a lifestyle out of the income, you definitely want to minimize your risks as much as possible.